When you truly love something, you can’t help but share it with those around you.
Think about how it feels when you learn something new… For example, when you learn an amazing new Brazilian Jiu Jitsu move, read a piece of English literature that moves you to the point of tears, or a new woodworking technique. If you’re like me, the first thing you want to do is tell your friends about it!
We’re social creatures. We’re wired to want to share our passions with those around us.
With the internet, this has never been more possible.
There was a time that unless you were on Oprah, or had a book in Barnes and Nobles that you couldn’t share your knowledge and passion.
Today, with the internet and social media, those lines of communication are wide open.
If you like talking, use your iphone to begin recording videos.
If you like writing, begin writing about your passion and share it on social media.
When you do this, you’ll slowly but surely begin to attract an audience of loyal, raving fans who want to hear what you have to say.
They’ll want to learn from you to hear your tips and strategies.
As you build your audience, you open yourself up to the third stage.